Webinar platform comparison
Livestorm vs ON24. Which webinar platform fits?
Livestorm runs meetings and webinars in the browser, with up to 25 speakers on stage, a free plan and ISO 27001. ON24 is an enterprise webinar marketing platform with simulive, always-on content, engagement analytics and connectors for the big marketing-automation suites. Choose Livestorm for demos and onboarding you can start today; choose ON24 for an enterprise programme with marketing operations behind it.
Last updated October 29, 2026. Facts checked on each vendor's own site and documentation. Published by EasyWebinar, a webinar platform.
At a glance
Livestorm vs ON24 at a glance
Livestorm is a browser-first meetings-and-webinars tool; ON24 is an enterprise webinar marketing platform.
Neither includes a CRM, and neither documents paid registration of its own.
| Topic | Livestorm | ON24 |
|---|---|---|
| Live webinars | Meetings and webinars in one tool, with up to 25 speakers on stage | Live webinars and virtual events with keynotes, breakouts and exhibit halls |
| Automated webinars | On-demand events and self-running scheduled sessions; on-demand events can't recur | Live, simulive, pre-recorded and always-on on-demand webinars |
| Payments | No native paid registration; payment tools connect through Zapier | Personalised calls to action; paid registration not documented |
| CRM | No built-in CRM; HubSpot on Pro; Salesforce, Marketo, Pardot and Dynamics on Enterprise | No built-in CRM; connectors for Marketo, Eloqua, HubSpot, Salesforce and Dynamics 365 |
| Follow-up | Two default follow-up emails go to registrants after each event | Always-on automated nurtures; the ACE add-on can draft follow-up emails |
| AI | AI Studio clips are a paid add-on | The ACE add-on turns events into transcripts, e-books, blogs, summaries and clips |
| Attendee join | Joins in the browser on desktop or mobile, nothing to download | Attendees join in a supported browser such as Chrome or Edge |
| Capacity | Up to 3,000 live attendees per event | Classic Elite: 5,000 concurrent by default, higher by approval; Next Generation Elite: 2,000 |
| Getting started | Free plan: 30-minute events and 30 attendee credits a year | No free trial published; pricing by quote after a consultation |
| Security and compliance | ISO 27001 and GDPR listed; SAML SSO as an add-on | ISO 27001, ISO 27701 and an annual SOC 2 Type 2 report |
| Analytics | Per-attendee attendance, watch time, polls, chat and questions | Engagement reports and heatmaps; account-level scoring with an analytics add-on |
Stronger on this row
Which should you choose?
Choose by the job, not the feature list.
Livestorm is a browser-based platform for online meetings and webinars. ON24 is an enterprise webinar and virtual event platform, part of Cvent since April 2026.
Livestorm
- Best for
- B2B teams running product demos, onboarding and meetings in one browser tool
- Standout
- Up to 25 speakers, 34 event languages and browser join on desktop or mobile
- Not ideal for
- Evergreen funnels that start minutes after sign-up, or selling inside the room
ON24
- Best for
- Enterprise demand-generation teams with marketing operations support
- Standout
- Engagement analytics, always-on content and enterprise marketing-automation connectors
- Not ideal for
- Small teams that want to start today, or selling inside the webinar
Go deeper
The detailed comparison, topic by topic.
The facts behind the table, topic by topic, with the date each was checked.
Getting startedLivestorm starts free; ON24 starts with a conversation.
| What matters | Livestorm | ON24 |
|---|---|---|
| Getting started | Free plan: 30-minute events and 30 attendee credits a year | No free trial published; pricing by quote after a consultation |
| Attendee join | Joins in the browser on desktop or mobile, nothing to download | Attendees join in a supported browser such as Chrome or Edge |
| Live webinars | Meetings and webinars in one tool, with up to 25 speakers on stage | Live webinars and virtual events with keynotes, breakouts and exhibit halls |
Verdict
Livestorm wins for teams that want to begin now: a free plan, browser join on desktop or mobile and up to 25 speakers. ON24 prices by quote after a consultation.
Livestorm facts checked October 29, 2026; ON24 facts checked October 29, 2026. Sources are listed at the end of the page.
Programme depthON24 measures more.
| What matters | Livestorm | ON24 |
|---|---|---|
| Analytics | Per-attendee attendance, watch time, polls, chat and questions | Engagement reports and heatmaps; account-level scoring with an analytics add-on |
| Automated webinars | On-demand events and self-running scheduled sessions; on-demand events can't recur | Live, simulive, pre-recorded and always-on on-demand webinars |
| Capacity | Up to 3,000 live attendees per event | Classic Elite: 5,000 concurrent by default, higher by approval; Next Generation Elite: 2,000 |
Verdict
ON24 wins on engagement heatmaps and account-level scoring with its analytics add-on. On room size, ON24 depends on the product generation; Livestorm runs up to 3,000 per event.
Livestorm facts checked October 29, 2026; ON24 facts checked October 29, 2026. Sources are listed at the end of the page.
CRM and follow-upBoth hand leads to your stack.
| What matters | Livestorm | ON24 |
|---|---|---|
| CRM | No built-in CRM; HubSpot on Pro; Salesforce, Marketo, Pardot and Dynamics on Enterprise | No built-in CRM; connectors for Marketo, Eloqua, HubSpot, Salesforce and Dynamics 365 |
| Follow-up | Two default follow-up emails go to registrants after each event | Always-on automated nurtures; the ACE add-on can draft follow-up emails |
| AI | AI Studio clips are a paid add-on | The ACE add-on turns events into transcripts, e-books, blogs, summaries and clips |
Verdict
Livestorm sends two default follow-up emails and connects HubSpot on Pro, more CRMs on Enterprise. ON24 runs always-on nurtures, with connectors for Marketo, Eloqua, HubSpot, Salesforce and Dynamics 365.
Livestorm facts checked October 29, 2026; ON24 facts checked October 29, 2026. Sources are listed at the end of the page.
From EasyWebinar, who publishes this page
Where EasyWebinar fits.
Neither Livestorm nor ON24 offers a built-in CRM. Checkout inside the webinar room is missing, limited or not documented on each. EasyWebinar offers all of these on one subscription: attendees join from any browser, you run the webinar live, then that session runs every day on autopilot.
| Capability | Livestorm | ON24 | |
|---|---|---|---|
| CRM | No built-in CRM; HubSpot on Pro; Salesforce, Marketo, Pardot and Dynamics on Enterprise | No built-in CRM; connectors for Marketo, Eloqua, HubSpot, Salesforce and Dynamics 365 | EasyCRM built in from Growth, or connect a supported CRM you already use |
| Payments | No native paid registration; payment tools connect through Zapier | Personalised calls to action; paid registration not documented | Stripe checkout inside the webinar room, from Growth |
Livestorm vs ON24 FAQ
Livestorm is a browser-first meetings-and-webinars tool; ON24 is an enterprise webinar marketing platform. Neither includes a CRM, and neither documents paid registration of its own.
Choose Livestorm for b2B teams running product demos, onboarding and meetings in one browser tool. Choose ON24 for enterprise demand-generation teams with marketing operations support.
Livestorm: On-demand events and self-running scheduled sessions; on-demand events can't recur (checked October 29, 2026). ON24: Live, simulive, pre-recorded and always-on on-demand webinars (checked October 29, 2026).
Livestorm: No native paid registration; payment tools connect through Zapier (checked October 29, 2026). ON24: Personalised calls to action; paid registration not documented (checked October 29, 2026).
Livestorm: No built-in CRM; HubSpot on Pro; Salesforce, Marketo, Pardot and Dynamics on Enterprise (checked October 29, 2026). ON24: No built-in CRM; connectors for Marketo, Eloqua, HubSpot, Salesforce and Dynamics 365 (checked October 29, 2026).
Livestorm: Up to 3,000 live attendees per event (checked October 29, 2026). ON24: Classic Elite: 5,000 concurrent by default, higher by approval; Next Generation Elite: 2,000 (checked October 29, 2026).
Livestorm: Joins in the browser on desktop or mobile, nothing to download (checked October 29, 2026). ON24: Attendees join in a supported browser such as Chrome or Edge (checked October 29, 2026).
Livestorm: Free plan: 30-minute events and 30 attendee credits a year (checked October 29, 2026). ON24: No free trial published; pricing by quote after a consultation (checked October 29, 2026).
EasyWebinar, the company that publishes this page. Neither Livestorm nor ON24 offers a built-in CRM. Checkout inside the webinar room is missing, limited or not documented on each. EasyWebinar offers: EasyCRM built in from Growth, or connect a supported CRM you already use; Stripe checkout inside the webinar room, from Growth. It starts with a 7-day free trial with full access.
Sources
- Livestorm pricing (checked October 29, 2026)
- Speakers on stage (checked October 29, 2026)
- On-demand events (checked October 29, 2026)
- Event automation (checked October 29, 2026)
- Private and paid events (checked October 29, 2026)
- Event emails (checked October 29, 2026)
- Restreaming (checked October 29, 2026)
- Livestorm AI Studio clips (checked October 29, 2026)
- Technical requirements (checked October 29, 2026)
- Free plan (checked October 29, 2026)
- Data and analytics (checked October 29, 2026)
- Available languages (checked October 29, 2026)
- Livestorm Trust Center (checked October 29, 2026)
- Cvent completes acquisition of ON24 (checked October 29, 2026)
- ON24 platform (checked October 29, 2026)
- ON24 GoLive virtual events (checked October 29, 2026)
- ON24 AI-powered ACE (checked October 29, 2026)
- ON24 pricing (checked October 29, 2026)
- ON24 Trust Center (checked October 29, 2026)
- Getting started with simu-live and on-demand (checked October 29, 2026)
- ON24 supported Connect integrations (checked October 29, 2026)
- ON24 AI-generated content (checked October 29, 2026)
- ON24 standard and advanced analytics (checked October 29, 2026)
- ON24 attendee guide (browsers) (checked October 29, 2026)
- ON24 large event requests (checked October 29, 2026)