For Sales & Revenue Teams

Run the demo. See the intent. Know who to call next.

Run live and automated product demos, capture the signals buyers leave behind, and move the right prospects into follow-up and pipeline—without stitching together five tools.

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Trusted by 25,000+ businesses and sales teams

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Built for revenue teams

One webinar platform. Every stage of the sales conversation.

EasyWebinar is webinar software for sales teams that connects live and automated product demos with buyer-intent signals, lead scoring, CRM workflows, and follow-up. Reps run one demo for many prospects, see exactly who leaned in, and call them first.

  1. 01

    Qualify

    Educate prospects before using AE time. Let behavior help separate curiosity from stronger interest.

  2. 02

    Demonstrate

    Run an interactive product demo for one account—or a room of prospects—with Q&A, polls, chat, and CTAs.

  3. 03

    Prioritize

    See who attended, stayed, asked, clicked, watched the replay, and should be contacted first.

  4. 04

    Follow up

    Continue the conversation with context, using calls, email sequences, pipeline actions, or your connected CRM.

  5. 05

    Accelerate

    Use replays and on-demand demos to bring additional stakeholders into an active buying process.

  6. 06

    Scale

    Turn your best presentation into an always-on demo for every region and time zone.

Buyer-intent signals

Every question, answer and click is a buying signal.

EasyWebinar captures what every attendee does in the demo and turns it into a lead score your reps can act on. Keep the signal all the way to the sales conversation.

  • Questions reveal objections.

    Every Q&A question is saved against the person who asked it.

    “Does this connect to HubSpot?”
  • Poll answers reveal needs.

    Answers show where each buyer’s process hurts most.

    Biggest gap: speed to lead · 52%
  • Watch time reveals interest.

    Who stayed for pricing, and who left at minute three.

    Stayed 44 of 45 minutes
  • CTA clicks reveal intent.

    The clearest signal a buyer wants the next conversation.

    Clicked: Book a sales call

How it works

Follow one buyer from demo invite to closed won.

Here’s one prospect’s eighteen days: what she sees on her phone and laptop, and what your reps see in EasyCRM, from the first invite to the signed deal.

01 · InviteRegistration & reminders

Invite the whole list. Let the demo do the first call.

One-click registration from the rep’s email, a calendar invite, and reminders that go out on schedule. The source and the owning rep are saved with every registrant, so you know which sequence filled the room.

Write the invite with AI

Priya ShahScore 12Registrant

02 · DemoLive product demo

Run one demo for fifty accounts.

Present live, or play a proven recording as simulive, in the browser with no download. Q&A with upvoting, polls and chat keep the room talking, and a timed CTA offers the next step while attention is at its peak.

See product demo webinars

Priya ShahScore 58Engaged

03 · SignalEasyCRM lead scoring

Your rep’s phone lights up before the room empties.

EasyCRM scores every attendee as Hot, Warm or Nurture from watch time, questions, poll answers and CTA clicks. Priya asked about HubSpot and clicked to book, so she goes straight to the top of the queue, with the reasons attached.

Explore EasyCRM

Priya ShahScore 86Hot

04 · CallAuto-dialer

The demo ended at 12:00. Priya got a call at 12:04.

The auto-dialer works the queue in score order, records and transcribes every call, and logs the outcome to EasyCRM or your connected CRM. The rep opens with the question she asked, not a cold script.

Priya ShahScore 88Meeting

05 · Follow-upPower Follow-Ups

Everyone else gets the follow-up their behaviour earned.

Segment by what people did, not by one list: no-shows get the automated replay, watchers get a recap and a customer story, and everyone who clicked to book gets a rep task and a calendar link.

Priya ShahScore 88Meeting

06 · CommitteeReplays & on-demand demos

Bring the rest of the buying committee up to speed.

Priya shares an on-demand replay with her VP of Sales, IT and finance. Each viewer is scored and added to EasyCRM, so the account executive walks into the second call knowing who has seen what, and what they asked.

Priya ShahScore 92Proposal

07 · ClosedPipeline & analytics

From demo invite to closed won, on one record.

The EasyCRM pipeline shows every deal the demo created, and Smart Event Analytics shows attendance, engagement and CTA clicks per person. You can see which demos create pipeline, and which reps turn it into revenue.

Priya ShahScore 100Won

Lead scoring & speed to lead

Don’t send sales another attendee list. Send them the people showing intent.

Your reps shouldn’t have to choose between running demos and closing deals. Stop calling the people who left at minute three, and start with the ones who asked about pricing.

Without EasyWebinarA CSV and a guess
With EasyWebinarA ranked list, ready at 12:01

The demo ended at 12:00. Your hottest lead got a call at 12:04.

  1. 12:00Demo ends
  2. 12:01Every attendee scored
  3. 12:04Hottest lead gets a call
  4. 12:30Follow-ups sent by behaviour

For comparison, B2B companies that answered a demo request took an average of 1 day, 5 hours and 17 minutes to respond (RevenueHero, 2024).

Live & automated demos

Give the demo once. Let your best version keep working.

You didn’t hire more reps. Your automated demo just works like one: it presents in every time zone, captures the same signals and hands your team the people ready to talk.

One demo

01Live

Run the demo live when the deal needs a human

New launches, big accounts and open Q&A. Present in the browser with co-presenters and moderators, and let the room tell you what it cares about.

  • Live interactive product demos
  • Q&A with upvoting, polls and chat
  • Timed CTAs to book a call or buy
  • Co-presenters and moderators

02Automate

Let your best version keep working

Once the pitch is proven, run it as a simulive, just-in-time, on-demand or evergreen demo, with the same polls and CTAs firing at the same moments.

  • Simulive and scheduled demos
  • Just-in-time sessions minutes after signup
  • On-demand demos and replays
  • Evergreen demos in every time zone

03Follow up

Follow up on everything either one captures

Live or automated, every attendee is scored the same way. Reps call the hottest first and Power Follow-Ups handle the rest by behaviour.

  • Hot, Warm and Nurture lead scores
  • Auto-dialer with recording and transcripts
  • Behaviour-based email sequences
  • Pipeline in EasyCRM or your CRM

Meetings and pipeline

Explore automated webinars

Sales webinar playbook

More buyers in the demo. More deals after it.

The questions sales leaders ask most about selling with webinars, answered with the numbers to plan against and the EasyWebinar tools that move them.

  • 67%of B2B buyers prefer a rep-free buying experienceGartner, 2026
  • 3Xincrease in meetings booked during webinarsON24, 2025
  • 57%of webinar registrants attend, on averageON24, 2025
  • 63.5%of 1,000 B2B SaaS companies never answered a demo requestRevenueHero, 2024
Buyers want to learn on their own, and they still show up and book when the demo is worth their time. The gap is what happens after.
Create pipelineGet the right buyers into the demo

WatchRegistrations, show-up rate, questions asked

How do I run a sales webinar that books meetings?

Teach one problem your buyers already feel, show the product solving it, and give the room one next step at the moment attention peaks: a timed CTA to book a call, start a trial or buy. Q&A with upvoting shows which objections matter most, so the rep can answer them live.

See product demo webinars

Should product demos be live or automated?

Both. Run live when the audience is new, the account is large or the questions are unpredictable. Once the pitch is proven, automate it as a simulive, just-in-time or on-demand demo with the same polls and CTAs, and save rep time for the conversations that need a human.

How do I get prospects to show up to a demo?

Send a confirmation with a calendar invite, then reminders a day before, an hour before and as you go live, from the rep’s name. Offer just-in-time sessions that start minutes after someone registers, and send the replay to everyone who missed it.

Write the reminders with AI

How do I scale demos across time zones?

Turn your best live demo into an evergreen webinar that runs on a schedule in every time zone, or on demand. A moderator can still answer chat live, and every viewer is scored the same way as a live attendee.

Explore evergreen webinars
Close pipelineTurn demo attendees into deals

WatchHot leads, speed to lead, meetings, pipeline

How do I know which attendees are ready to buy?

Look at behaviour, not attendance. EasyCRM scores every attendee Hot, Warm or Nurture from watch time, questions, poll answers, CTA clicks, replay views and purchases, so reps start with the few showing intent instead of the whole list.

Explore EasyCRM

How fast should sales follow up after a webinar?

The same day, and within minutes for anyone who clicked to book or asked about pricing. The auto-dialer works the queue in score order while the demo is fresh, and Power Follow-Ups send everyone else a sequence based on what they did.

How do I reach the whole buying committee?

Give your champion a replay to share, or invite stakeholders to an on-demand version of the demo. Each viewer is scored and added to EasyCRM, so the account executive knows who has seen what before the next call.

How do I measure sales webinar ROI?

Track meetings booked, pipeline created and revenue closed from each demo against the rep hours it took. Smart Event Analytics reports attendance, engagement and CTA clicks per attendee, and EasyCRM ties those people to deals.

Scale sales with webinars

Pipeline leak calculator

How many ready buyers go uncalled after your demos?

Move the sliders to match your demo program. The estimate shows the buyers who showed intent but waited a day or more, and the hours your reps spend sorting lists by hand.

4
60
40%

22buyers showing intent go uncalled for a day or more each month

12 hoursof list triage your reps get back each month

240 attendees a month. Assumes 15% show buying intent (36 people) and 3 minutes to research and rank each attendee by hand.

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Built for the whole sales team

Every seat on the sales team works from the same demo.

SDRs call the hottest leads first, account executives walk in knowing what the account saw, managers coach on what moved deals and RevOps keeps one clean record. One platform, no hand-offs between tools.

Start every morning with the hottest lead, not the longest list.

  • A call queue sorted by lead score
  • Auto-dialer with call recording and transcription
  • The full engagement timeline before you dial
  • Inbound sales

    Turn growing interest into repeatable group demos and prioritized follow-up.

  • High-velocity sales

    Automate repetitive presentations and reserve rep time for the best signals.

  • B2B sales

    Educate buying committees and give reps engagement context before outreach.

  • Global sales

    Make product education available across regions, schedules, and time zones.

Keep your CRM. Or use ours.

EasyCRM is built in on eligible plans. Prefer your own stack? Native integrations send registrations, attendance and engagement to HubSpot and Salesforce Pardot (Account Engagement) on eligible plans, plus ActiveCampaign, Kit, Keap, GoHighLevel, GetResponse and Drip, with Zapier for everything else.

See all integrations
  • HubSpot
  • ActiveCampaign
  • Kit
  • Keap
  • GoHighLevel
  • Salesforce Pardot
  • GetResponse
  • Drip
  • Mailchimp
  • AWeber
  • Stripe
  • PayPal
  • Zapier
  • YouTube Live
  • LinkedIn Live
  • Facebook Live

Results

One demo. Fifty conversations. Zero spreadsheets.

Teams use EasyWebinar to turn live sessions, automated demos and replays into booked calls and revenue.

25,000+

Businesses and teams run webinars on EasyWebinar

100,000

Live attendees supported in a single webinar

$200K

In about three weeks from one webinar

Brandon Lucero

387%

Increase in webinar show-up rate

Dr. Gregory M. Fryer

Brandon LuceroMarketing expert

In about three weeks
$200K
Live attendees from 2,996 registrations
749
“We pulled off $200,000 in about three weeks. We did a single webinar, and we tried different offers to all of them and different ways of positioning it.”
Read Brandon’s story
Brandon LuceroOne webinar · run daily

01 / 05

See all customer stories

Enterprise Ready

Ready for your security review

The answers IT and procurement will ask for before a sales team can roll out a new demo platform.

  • SOC 2 Type II badgeSOC 2 Type IISecurity controls validated through third-party audit.
  • GDPR-aligned badgeGDPR-alignedSupport for privacy-conscious demo programs and global audiences.
  • SSO / SAMLEnterprise identity and access on the Scale plan.
  • Up to 100,000 live attendeesCustom capacity for company-wide launches and partner demos.

Webinar software for sales teams, explained.

Direct answers for sales, RevOps, and revenue leaders evaluating live and automated product demo workflows.

Webinar software for sales teams helps reps run product demos and sales presentations for multiple prospects, then use attendance and engagement data to guide follow-up. EasyWebinar combines live and automated webinars with lead scoring, EasyCRM, email sequences, calling, pipeline management, and integrations.

Yes. Sales teams can use EasyWebinar for live interactive product demos, scheduled simulive sessions, automated evergreen demos, just-in-time sessions, on-demand viewing, and replays. Prospects join in a browser, while polls, Q&A, chat, CTAs, and analytics help the sales team understand interest.

EasyWebinar captures webinar behavior such as registration, attendance, watch time, CTA clicks, and offer engagement. EasyCRM can use this activity to classify leads as Hot, Warm, or Nurture, helping reps focus first on prospects showing stronger intent.

Yes. EasyCRM is built into EasyWebinar on eligible plans. It includes webinar lead capture, lead scoring, pipelines, email sequences, an auto-dialer, lead assignment, and follow-up based on webinar activity. Teams can use EasyCRM natively or connect EasyWebinar to their existing sales stack.

Yes. EasyWebinar supports native integrations including HubSpot and Salesforce Pardot (Account Engagement) on eligible plans, plus ActiveCampaign, Kit, Keap, GoHighLevel, GetResponse, and Drip. Zapier can connect additional tools. Integration availability varies by plan, so confirm your required workflow on the current pricing page.

Yes. A proven presentation can become a scheduled, simulive, just-in-time, on-demand, or evergreen webinar. This lets prospects learn in their preferred time zone while reps reserve live conversations for the people and accounts showing stronger buying intent.

EasyWebinar tracks individual activity including registration, attendance, watch time, drop-off, CTA performance, replay views, and conversions. During live sessions, questions, poll responses, and chat also give sales teams context about needs, objections, and purchase readiness.

A meeting platform is primarily built for live conversations. EasyWebinar supports the broader demo-to-pipeline workflow: registration pages, live and automated formats, replays, engagement analytics, behavior-based follow-up, lead scoring, CRM workflows, CTAs, and browser-based attendance.

Yes. Use live webinars for high-intent conversations and group demos, then use automated, simulive, evergreen, on-demand, or replay formats for repeatable education. Both formats can feed engagement information into the same follow-up workflow.

A sales webinar is an online presentation built to move prospects toward a purchase: a product demo, a walkthrough of a problem your product solves, or a live Q&A for buyers who are already evaluating. Unlike a top-of-funnel educational webinar, it ends with a clear next step, such as booking a call, starting a trial or buying, and every attendee's engagement is used to decide who sales should follow up with first.

A webinar CRM is a CRM that records what each person did in your webinars, not just their contact details: whether they registered and attended, how long they watched, what they asked, how they answered polls and whether they clicked a CTA or bought. EasyCRM is EasyWebinar's built-in webinar CRM on eligible plans. It scores each attendee Hot, Warm or Nurture and includes pipelines, email sequences and an auto-dialer.

A one-to-many product demo is a single demo presented to many prospects at once, live or automated, instead of a separate call for each lead. Reps save hours of repeated demos, prospects get answers in the Q&A without booking a meeting first, and engagement data shows which attendees deserve a one-to-one follow-up.

Marketing webinars usually aim to build an audience and generate new leads, so they are measured on registrations and attendance. Sales webinars aim to move qualified prospects to a decision, so they are measured on booked meetings, pipeline and revenue. Many teams run both on EasyWebinar: marketing fills the room and sales follows up on the attendees showing the strongest intent.

Yes. Timed CTAs and offer overlays can appear at any moment in a live or automated webinar, linking to a booking page, a trial signup or checkout. EasyWebinar includes built-in checkout with Stripe, PayPal and PayU, and every click is recorded against the attendee as a buying signal.

The same day, and within minutes for attendees who clicked to book or asked about pricing, while the demo is still fresh. In a 2024 study of 1,000 B2B SaaS companies by RevenueHero, the companies that responded to a demo request took an average of 1 day, 5 hours and 17 minutes. EasyCRM's lead scores and auto-dialer let reps call the hottest attendees first as soon as the webinar ends.

Compare the meetings, pipeline and revenue each webinar produced with the time and cost it took to run. EasyWebinar's Smart Event Analytics tracks registration, attendance, engagement and CTA clicks per attendee, and EasyCRM connects those attendees to pipeline stages and deals, so you can report pipeline per demo and revenue per rep hour.

Darrin BrodieLaura K. ConnellJason KeeslingMelissa HausmannMalcolm ShepherdJoin 25,000+ businesses and teams on EasyWebinar

Run the demo. Find the buyers. Keep the deal moving.

Bring live and automated webinars, buyer signals, follow-up, and pipeline into one connected sales workflow.

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