$5M+
From her webinar funnel since 2022.
Carla BiesingerOnline course creatorEasyCRMBuilt into EasyWebinar
Turn webinar engagement into your next sale.
EasyCRM is the CRM built into EasyWebinar. Every question, poll answer, offer click and purchase stays tied to the person, so each attendee gets the follow-up that fits what they did. Keep your own CRM, or use ours. No integrations to wire up.
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THE PROBLEM
Everyone got the same email. None of it relevant.
The webinar ended. The no-show, the one who asked three questions, the one who clicked your offer and your newest customer all got one generic thank-you.
Thanks for attending!
No-showIgnored
Asked 3 questionsQuestions unanswered
Clicked your offerDidn’t buyNo nudge
New customerPitched again
EasyCRM keeps every action tied to the person, so each one gets the follow-up that fits.
Start Free TrialHOW EASYCRM WORKS
Every action stays tied to the person.
Follow one attendee through a webinar. Each thing Maya does lands on her contact record, and her follow-up changes with it.
- 01Registered
Every registrant becomes one contact record.
Bring in registrants or import your list. Tags, notes, owner, source and webinar activity stay together on the same record.
Maya ChenRegistered for “Launch your program”EasyCRM- Registered
- Asked 3 questions
- Answered a poll
- Clicked your offer
- Purchase Not yet
MayaIs this session for me? - 02Asked 3 questions
Questions stay with the person who asked.
An email address alone doesn’t tell sales who watched, who asked or who came back for the replay. EasyCRM keeps that context on the contact.
Maya ChenRegistered for “Launch your program”EasyCRM- Registered
- Asked 3 questions
- Answered a poll
- Clicked your offer
- Purchase Not yet
MayaCan I use this for my coaching program? - 03Answered a poll
Poll answers reveal what she needs.
Segment the conversation by use case, urgency or buying stage, so the next message talks about her situation, not everyone’s.
Maya ChenRegistered for “Launch your program”EasyCRM- Registered
- Asked 3 questions
- Answered a poll
- Clicked your offer
- Purchase Not yet
MayaI’m launching next month. - 04Clicked your offer
Watch time and offer clicks show intent.
Prioritize the buyer who stayed through the walkthrough and clicked the offer. Engagement and tags branch the workflow automatically.
Maya ChenRegistered for “Launch your program”EasyCRM- Registered
- Asked 3 questions
- Answered a poll
- Clicked your offer
- Purchase Not yet
Still thinking it over?Sent because Maya clicked your offerMayaStill deciding on the program. - 05Gets the right follow-up
Follow-up reacts to what she did.
Maya gets a nudge, not a generic thank-you. When she buys, a purchase tag ends the sales sequence and starts onboarding.
Maya ChenRegistered for “Launch your program”EasyCRM- Registered
- Asked 3 questions
- Answered a poll
- Clicked your offer
- Purchase Converted
Still thinking it over?Sent because Maya clicked your offerMayaThat was exactly what I needed.
Maya ChenRegistered for “Launch your program”EasyCRM- Registered
- Asked 3 questions
- Answered a poll
- Clicked your offer
- Purchase Not yet
MayaIs this session for me?
Illustrative example. Maya and her activity are not real customer data.
THE RIGHT MESSAGE
One webinar. Four different follow-ups.
EasyCRM triggers follow-up from six behaviours: registered, attended, no-show, watched replay, clicked offer and purchased. Each person gets the message that fits what they did.
Attended
Engaged
Clicked offer
Purchased
JordanNo-showEasyCRMSent automatically
Your replay is readyReplay link with a deadline- MayaAsked 3 questions
EasyCRMSent automatically
Answers to your questionsThe resources she asked about 
DanaClicked your offerEasyCRMSent automatically
Still thinking it over?A reminder of the offer she explored
SamNew customerEasyCRMSent automatically
Welcome. Here’s how to start.Sales stops; onboarding starts
BUILT IN
Nothing gets lost between tools.
With separate tools, webinar signals travel through Zapier and field mappings before anyone can act. Some arrive late. Some never arrive. EasyCRM is part of EasyWebinar, so they’re already on the record.
Four tools, stitched together
- Webinar toolWatch time stays here
ZapierPoll answers dropped in mapping
MailchimpOffer clicks arrive a day late
HubSpotSales sees an email address
Sales repDid she answer the poll?
One record, automatically
Maya ChenLaunch your program · liveHot
- Registered
- Watched 42 min
- Asked 3 questions
- Answered a poll
- Clicked your offer
Next: “Still thinking it over?” sends tomorrow
Illustrative example with sample names.
EASYWEBINAR AI
Describe it. EasyCRM drafts the workflow.
Tell EasyWebinar AI how you want to follow up. It drafts the workflow in EasyCRM with triggers, conditions, waits and goals. Review it, customize it, then turn it on.
Your follow-up, in plain words
After my webinar, send the replay to no-shows, answers to people who asked questions, and a reminder to anyone who clicked the offer but didn’t buy. Stop when they purchase.
EasyWebinar AI drafted this workflow
- Trigger: Attended
- If: Clicked offer
- Wait 1 day
- Email: Still thinking it over?
- Goal: Purchased
EasyWebinar AI also builds the webinar: script, pages, offers and polls
CUSTOMER RESULTS
No manual follow-up. More conversions from every webinar.
EasyCRMEvery attendee followed up, automatically
- No manual follow-up
- No integration headaches
- More conversions from every webinar
Every attendee followed up, automaticallyCarla BiesingerOnline course creator$2M
From one automated webinar funnel.
Ryan FennCEO of ChiirP“It allows me to automate my entire sales sequence. I feel like it's a ‘set it and forget it.’”
THE PLATFORM
Your everyday CRM. Connected to your webinars.
Manage contacts, campaigns and sales in EasyCRM, even when a lead hasn’t attended a webinar.
Keep the whole contact story.
Import contacts or bring in registrants automatically. Build smart lists and keep tags, notes, owners and webinar history on one record.
Explore lead generation
EasyCRM
Contacts & lists
- Maya ChenWebinar · Asked 3 questions · Clicked offerHot
- Jordan KimWebinar · No-show · Replay sentWarm
- Dana OrtizImported list · Spring launchNurture
- Sam OrtizWebinar · PurchasedCustomer
Illustrative previews with demo data and sample names.
YOUR CRM OR OURS
Keep your CRM, or start with ours.
Already run HubSpot or Mailchimp? Keep it. EasyWebinar maps attendee behaviour (registered, attended, missed, watched the replay, clicked the offer) into your CRM’s tags, lists and custom fields. Or use EasyCRM and skip the integration.
- Best for
- Coaches, consultants and course creators who want webinar leads worked the same day, without stitching tools together.
- Not ideal for
- Teams standardized on Salesforce Sales Cloud or a Marketo stack. Keep your CRM and connect it instead.
EasyCRMinside EasyWebinar
- HubSpot
- Salesforce Pardot
- ActiveCampaign
- Mailchimp
- Kit
- GoHighLevel
- Zapier
WHO IT’S FOR
Built for the way you convert.
Course creators
Sell more in every launch, including to people who missed it live.
EasyWebinar for course creators
Coaches & consultants
Turn webinar interest into booked calls.
EasyWebinar for coaches
Marketers
Show which webinars create pipeline.
EasyWebinar for marketing teams
Sales & enterprise teams
Route qualified leads to reps with context and SOC 2 Type II security.
EasyWebinar for sales teams
Agencies
Run qualification and follow-up for every client from one account.
EasyWebinar for agencies
Solopreneurs
One connected system, keeping follow-up running 24/7.
Sell products and services
WEBINAR FOLLOW-UP PLAYBOOK
How to follow up with every attendee.
A webinar creates six different kinds of contacts. Each one needs its own next message, and EasyCRM sends it automatically from what they did.
No-show
No-shows
The replay with a deadline, so missing the live session isn’t the end of the conversation.
Attended
Attendees
A thank-you with the resources you promised and the offer, while interest is high.
Attended + questions
People who asked questions
Direct answers to what they asked. It shows you listened and moves them closer to a decision.
Clicked offer
Offer clickers who didn’t buy
A reminder of the offer they explored, with the next step: buy or book a call.
Watched replay
Replay viewers
The same offer the live audience saw, with its deadline.
Purchased
New customers
Onboarding. The purchase stops the sales sequence so buyers aren’t pitched again.
Questions, answered
EasyCRM is the CRM built into EasyWebinar. It keeps every registration, question, poll answer, offer click and purchase tied to the person, so your follow-up reacts to what each attendee did: the replay for a no-show, answers for the one who asked, a nudge for the one who clicked, a welcome for a new customer. It also runs contacts, smart lists, email broadcasts, workflows, deals and pipelines, so you can use it as your everyday CRM, not only for webinar leads.
A webinar CRM is a CRM that records what each person did in your webinar, such as registering, attending, asking a question, answering a poll, clicking your offer or buying, and uses it to decide the next message or sales action. EasyCRM is the webinar CRM built into EasyWebinar, so that activity lands on the contact record without an integration.
Yes. EasyCRM is built in from the Growth plan, including lead scoring, so you don’t need a separate CRM subscription to manage webinar leads. Messaging and calling usage is separate; included CRM access does not mean unlimited sending or calls. Every plan starts with a 7-day free trial with full access; a card is required to start.
Not with EasyCRM. Because EasyCRM is built into EasyWebinar, attendance, questions, poll answers, offer clicks and purchases reach the contact record directly, with no Zapier step or field mapping to maintain. If you keep another CRM, EasyWebinar connects natively to HubSpot, Salesforce Pardot (Account Engagement), ActiveCampaign, Mailchimp, Kit and GoHighLevel, and to other tools via Zapier.
Give each group its own message. Send no-shows the replay with a deadline, send attendees who asked questions the answers, remind people who clicked your offer but didn’t buy, and move buyers to onboarding so the sales sequence stops. EasyCRM triggers follow-up from six behaviours: registered, attended, no-show, watched replay, clicked offer and purchased.
Yes. Your CRM or ours: keep HubSpot, Salesforce Pardot (Account Engagement), ActiveCampaign, Mailchimp, Kit or GoHighLevel, or use EasyCRM natively. EasyWebinar maps attendee behaviour, such as registered, attended, missed, watched the replay and clicked the offer, into your CRM's tags, lists and custom fields.
EasyCRM is a full CRM. It manages contacts and smart lists, email broadcasts, automated workflows, deals and pipelines, tasks, calling and lead scoring, including for contacts who never attended a webinar. What makes it different is that every attendee’s webinar activity is already on the record.
EasyCRM can handle email broadcasts, smart lists and automated nurture campaigns, including campaigns unrelated to a webinar. It also manages contacts, tasks, calls and deals. Compare your current requirements before replacing a specialist tool.
HubSpot and Mailchimp are general CRM and email tools, so webinar activity reaches them through an integration. EasyCRM is built into EasyWebinar, so questions, poll answers, offer clicks and purchases are on the contact record from the start and can trigger follow-up directly. Many teams keep HubSpot or Mailchimp and connect it to EasyWebinar; EasyCRM is for teams that would rather not run and connect another tool.
EasyWebinar AI helps with much of the creation work: webinar scripts, pages, offers and polls, plus follow-up workflow drafts in EasyCRM. Describe what you want, review and customize the draft, then publish. Once enabled, EasyCRM workflows use your triggers, conditions and goals to run follow-up automatically.
Use EasyWebinar AI to draft your follow-up workflow, then personalize it with attendance, engagement and offer activity in EasyCRM. Send replays to no-shows, prioritize interested leads and route them to a purchase or booked call. Set purchase goals to stop sales messages and start customer onboarding.
Yes. Email, SMS and WhatsApp reminders are set up together for each webinar in EasyWebinar’s Notifications tab, with no separate messaging integration to connect. SMS and WhatsApp messages are sent from an EasyWebinar number and need a phone field on your registration form.
No. Attendees join EasyWebinar from any browser, on desktop or mobile, with nothing to download, and everything they do in the room lands on their EasyCRM contact record.
EasyWebinar is a webinar platform for live, simulive, automated, evergreen and on-demand webinars. EasyCRM is its built-in CRM, connecting registration and engagement with follow-up and sales. Choose your webinar format, then use EasyCRM to act on the response.
EasyCRM
Make your next webinar the start of more sales.
Host with EasyWebinar. Put your engagement data to work with EasyCRM.
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