✨ Case Study Success Story

K21 Academy Drives 3x More
Clicks with EasyWebinar

Industry
EdTech - Education Technology

Webinar Formats Utilized to Drive Growth

Automated Webinars with
Smart Scheduling
On-Demand &
Just-in-Time Webinars
47%
Show-Up Rate across all webinars
+195%
Increase in Watched till the offer
5x
Registrant Growth across top webinars
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Trusted by creators and organizations worldwide

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The Challenge: Building a Scalable System to Boost Signups and Sales

K21 Academy, a leading cloud and IT training platform, encountered three key challenges that limited its growth potential.

Low Engagement

Prospects weren't spending enough time to see the value.

Conversion Gaps

Leads signed up but dropped off before enrolling.

Scalability Issues

Live sessions were effective, but were too resource-heavy to scale globally.

"The team needed a more efficient system to educate, engage, and convert learners at scale."

The Solution: Automated Webinar Funnels with Smart Scheduling

K21 transitioned from live-only webinars to automated webinars, creating an always-available, live-like experience that accommodates learners' schedules.

Just-in-Time Scheduling

Enabled learners to join within 15–30

minutes or select a convenient time.

Optimized Registration Flow

EasyWebinar's built-in registration and thank-you pages helped reduce drop-offs.

Seamless Branding

Embedded registration widgets maintained a consistent and trustworthy brand experience.

What Drove the Growth

  • Smarter scheduling kept interest fresh.
  • Streamlined sign-up to attendance journey.
  • Consistent brand experience built trust.
  • Smart follow-up reminders increased show-up rate.

Webinars as Trial Classrooms

Webinars served as more than presentations – they functioned as mini trial classrooms, giving prospects a firsthand experience of the teaching quality before enrolling.

Secure & scalable from day one

Trusted and recommended across categories on G2

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