✨ Case Study Success Story

How Jenna Kutcher Achieved an 83% Webinar Watch Rate & Engaged More Than a Million Attendees

Industry
Online Course Creation

Webinar Formats Utilized to Drive Growth

Live Webinar
On-demand Webinar
+2.4Γ—
YoY growth in webinar attendees from 2021-2025
47.3%
Average show-up rate (live + replay)
+67%
Total registrants watched via On-Demand
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Trusted by creators and organizations worldwide

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The Challenge: Build a scalable business model that drives higher conversions & sales.

Scheduling Conflicts

Time zone differences reduced live attendance.

Low Engagement

Limited participation and one-time conversions.

Missed Conversions

No automated follow-ups
post-event.

"Jenna needed a webinar system that increased engagement, consistently built trust, and improved reminder & follow-up systems for better conversions."

The Solution Jenna built an automated evergreen funnel using EasyWebinar’s scheduling, instant replay, and integration features.

Smart Scheduling with
Calendar Invites

Adjust webinar times to each attendee’s local time & add to attendees’ calendars.

Instant Replay Access
& Smart Redirects

Watch anytime, with automatic redirection to her website when the link expires.

Evergreen Replay
Pages

Replay pages stay active indefinitely, ensuring continuous lead generation.

What Drove the Growth

  • Automated Evergreen Funnels: Delivered 24/7 access and eliminated live scheduling stress.
  • Instant Replay Mode: Captured 67% of registrants who preferred on-demand watching.
  • Integrated Email Automation: Easy ConvertKit integration for personalized reminders and follow-ups.
  • Replay Redirection: Redirected expired links to replay pages or sales pages to retain leads.

On-Demand Webinars as a lead generation funnel

Jenna turned her webinars into a powerful lead generation system that consistently attracts, nurtures, and converts new audiences into paying customers.

Secure & scalable from day one

Trusted and recommended across categories on G2

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